Ciao!
I am Francesca Martorelli, Founder and Creative Director of Martorelli Lab. I am an ambitious and entrepreneurial Branding and Design Specialist with over a decade of experience in the creative industry. I am known for designing, building and transforming small and big global brands for clients in Italy, UK and The Netherlands. I am talented at realising the brand’s vision, focusing on its missions and designing a clear language that brings concepts to life.
I gather inspiration from street photography, art, literature, music and latest technology trends, to influence creative processes, produce meaningful design and emotionally engage with people. I am a true team player, capable of collaborating, as well as leading teams on a variety of design projects to achieve award-winning results. Some of my clients include; Nike, Nivea, SABMiller, Google, Waitrose, Unilever, The Body Shop, Ballantine’s, Mercedes Benz.
In 2017 I founded Above Brand, a sustainable Beer firm which delivers the perfect multicultural drinking experience enveloped in a stylish eco-friendly packaging. I was responsible for every aspect of the brand creation, from the idea to the product launch. The aim was to create a brand that I would have loved to see around.
Services
Art and Creative Direction
Brand Identity
Creative Strategy
Packaging Design
Editorial & Web Design
Spatial Design
Illustration
Photography
Get in touch
francesca@martorellilab.com
0044 (0)75 721 92 082
Connect
Linkedin
Instagram_Martorellilab
Instagram_Abovebrand
Pinterest
Awards
- Winner of Super8 mm Festival competition
- Second place/honourable mention @ Re-hack in 2015
- Best website nominee at www.awwwards.com
- Shortlisted at Creative Pool Awards 2019 for Above Brand Packaging and Branding
- Shortlisted at Dieline Awards 2019 for Above Brand Packaging
Lectures
- How to make your own brand at NewDesigners video or audio
- Unusual Minds at Rare London, D&AD
- Create a sustainable Brand at Type Thursday
Featured
Creative Boom
Working not working
Side-hustle
Whytt Magazine
Rainbow Trust
Curriculum Vitae
FMCV2020
